At Datawise Research, we specialize in turning responses into intelligence and helping you understand your customers and prospects so that you can refine your product concept testing, create branding messages that accurately speak to your audience, and develop a marketing plan that leads to real conversions. Our experienced team of data experts and research professionals provides a wide range of research and analytical services to help make your research more effective and impactful. Datawise Research offers a variety of market research services that can help you identify the underlying insights that can drive better business decisions.

Data Collection

  • Online Sampling. Finding the right respondents is the key to informative, reliable online research. With access to millions of the global panelists comprised of consumers and business professionals, Datawise Research provides our clients with the highest-quality and cost-effective research sample.
  • Survey Design. Datawise Research implements survey design techniques which help make surveys more engaging for the respondent. Effective online survey requires a detailed focus on respondent experience that connects the participants through engaging and concise questions and instructions and aesthetically appealing design.
  • Survey Programming & Hosting. Our programming team is capable of designing and developing complex surveys friendly to all devices and operating systems. We create surveys in our cutting-edge survey tool that has a robust set of features such as  media (audio and visual) testing, branching, randomization, display logic, etc.

Data Processing and Reporting

  • Data management. Datawise Research ensures you get clean, accurate data. We clean, weight the data, code the open-ended responses, and deliver the raw data files in the following formats: ASCII, delimited, Excel, SPSS.
  • Cross-tabulation. We have extensive experience in data processing and cross-tabulation and offer fast turnaround.
  • Reporting. Datawise Research offers a full range of data reporting options from simple crosstabs to more sophisticated and customized visualization techniques.
  • Advanced Analytics. Dig deeper into the data with advanced statistical analysis such as correlation analysis, cluster analysis, regression, factor analysis, conjoint analysis, perceptual mapping, etc.

Research Insights

  • Attitude and awareness
  • Market trend and forecasting
  • Concept testing
  • Advertising Testing
  • Product Concept and Prototype Testing
  • Customer Satisfaction